Self-service bag drop, next-generation security and mobile apps are all over the news but what about the travel needs of people with disabilities?
The aviation industry is already facing the realities of an aging population. From 2002 to 2011, requests for wheelchair assistance increased 13% year over year according to records from six major US airline service companies. *
As the population in the United States and worldwide continues to age, businesses in travel and tourism will increasingly be called on to accommodate customers with some degree of functional limitation—physical, sensory, psychological or cognitive.
How well we meet their needs will determine how frequently they travel or, indeed, if they continue to travel at all. *
* Marketing Outlook Forum 2013—Open Doors Organization Forecast